Вдохновляем руководителей.
Развиваем потенциал консультантов по управлению.

Анкета консультанта

Леонтьева Ирина

Маркетинг

Маркетинговые исследования

Образование


Education

higher,  master of Philosophy (Holland, 1999)

1997-1999

DBA program of TACIS project Maastricht school of management,

1990-1993

Aspirantyra, Almaty Institute of National Economy

1979-1986

Leningrad Polytechnical institute

Специализация консультирования

Marketing consultant

Сертификаты и награды


 imc_usa_cmc_certificates_Leontyeva

Awards

Diploma of the Ministry of Education of RK
Diploma “Parasat”

 

Реализованные проекты


Projects

2012

IAB project «Business course for SME»Market research of light industry products for small businesses Light Industry Enterprises Association (LIEA)

2011

Accreditation of Kazakh universities, expertMarket research of needs for training the specialists in the field of foreign trade and international trade lawMarket research of light industry products for small businesses Light Industry Enterprises Association (LIEA)  project

2010

Accreditation of Kazakh universities, expertMarket research of light industry products –  LIEP  project

2009

“Diagnosis export potential of the” KAZNEX Project

IAB and LIEA Project,” Diagnosis of marketing opportunities for enterprises

Market research “Monitoring costs, time, and the documents required for export / import in Kazakhstan” Project USAID

Market research industry markets at the request of (B2B market)

2005-2008

2004 -2005

2000-2003

Market research  of industry markets for different companies

Kazakhstan-Japan Center   project “Market research of small and medium business  development in Kazakhstan”

European Foundation of Quality Management  project “Pilot Accreditation of the  CA Universities”

“Methods of teaching economic disciplines” –  program ACCELS,

VIP Professor – CARANA project

1999

«Marketing Research of the Consumer Market” TACIS project , expert

Training experience

2012

Training for Exporters “The export potential  development”, KAZNEX Project

2011

Training for Exporters “The practice of export performance”, KAZNEX ProjectCompanies corporate trainings

2010

Workshop for teachers, “Active methods of teaching,” IABTraining for Exporters “Export strategy designing”, KAZNEX Project

2009

Training for Exporters

2006-2008

2001 -2005

2004 -2005

Kazakhstan-Japan Center – Training for businesses

Course “Development of the company’s management”

Kazakhstan-Japan Center – Training for businesses

Courses «Human Resources”,

“Business Development Course on the company’s management,”
“External trade”

Marketing: Strategy and Tactics,” “Strategic Management”

“Marketing”,

Training for employees of Food Master “Marketing” (under the support of USAID)
Training for JSC “Oil Hurricane Produkt”

2001

Trainer courses for entrepreneurs, “Development of a marketing plan,” USAID projectSummer workshop “Using of case-method in teaching of the economics and management disciplines” CAMAN project

Публикации, статьи, аналитические материалы, книги


Publications

Textbooks

Express –course for SME

2 text-books , “Marketing mamgement” 40

2 methodical –books on marketing

Articles

the total amount of printed pages 3 p.p.